We have been researching customer obsession in the last few months and the one organisation that stands out above the rest is Amazon.

1997 Amazon Letter to shareholders:
https://venturebeat.com/wp-content/uploads/2010/09/amzn_shareholder-letter-20072.pdf

Gala 2017 Interview: Jeff Bezos Fireside Chat
https://www.youtube.com/watch?v=LqL3tyCQ1yY

Check out the customer obsession playlist for more useful advice.
https://www.youtube.com/playlist?list=PLSlW2oCvi08HhQG28Q8UDzvw504k5Fkby

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www.lexisclick.com

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WE HELP OPERATIONAL AND SALES LED COMPANIES ACHIEVE THEIR BUSINESS GROWTH GOALS BY SYSTEMISING THEIR MARKETING.

We believe systemisation and automation scales value creation exponentially.

We form long term partnerships with SME owners to increase the efficiency and predictability of investing in their business, to grow revenues, profit and business value.

We understand your current sales and marketing processes, build your systems, then test, automate refine them to free your people to work on increasing your business value.